IPOLOGY

The IPO – Initial Public Offering is the most complex financial transaction as it involves knowledge in finance, in many national and international laws, in marketing trends analysis, in macro- and micro- economy, in financial public relations, in econometrics, in fundamental corporate analysis, in financial and securities markets analysis as well as in accounting, whether traditional, financial or analytical. Too many people, including experts, talk about the IPO without any understanding of the other fields involved beside their own.

Everyone pretends to know, what they really do not know, because it requires multiple different fields of knowledge and because the Initial Public Offering transaction is at the crossroad of these disciplines.

IPOLOGY is the science of Initial Public Offerings assembled from different fields of knowledge by Marc René Deschenaux.

These fields include finance, many national and international securities and other laws, marketing trends analysis, macro- and micro- economy, financial public relations, econometrics, in fundamental corporate analysis, financial and securities markets analysis as well as accounting, in its three forms traditional, financial and analytical.

FINANCIAL KNOWLEGE COMPONENTS OF IPOLOGY

Macro-Economy

Macroeconomics (from the Greek prefix makro- meaning “large” + economics) is a branch of economics dealing with the performance, structure, behavior, and decision-making

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FINANCIAL COMPONENTS LECTURE

LEGAL KNOWLEGE LECTURE

LEGAL KNOWLEGE COMPONENTS OF IPOLOGY

MARKETING COMPONENTS OF IPOLOGY

IPOLOGY

Marketing Analysis

A market analysis studies the attractiveness and the dynamics of a special market within a special industry. It is part of the industry analysis and thus in turn of

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IPOLOGY

Financial Public Relations

Media in the financial world is far less forgiving than for other industries. There’s only one currency, and it’s literal currency, with everyone involved determined to

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Accounting COMPONENTS OF IPOLOGY

IPOLOGY

Financial Accounting

Financial accounting focuses on the reporting of an organization’s financial information to external users of the information, such as investors, potential investors and creditors. It

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IPOLOGY

Analytical Accounting

Analytical Accounting is a tool that helps you to analyze, interpret, and create reports based on your company’s chart of accounts. Using Analytical Accounting, you

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